Consulting Services
Strategic Planning
- Preparing strategic plans
- Advising about organizational positioning
- Analyzing strategic issues
- Preparing/conducting environmental scans, SWOT analyses, and marketing research to assess institutional position, competition, trends, and stakeholders
- Counseling boards and executive directors on strategic issues and positioning
- Helping to integrate planning with fundraising and marketing
Program Development and Evaluation
- Designing new programs and developing implementation plans
- Evaluating program effectiveness and other institutional initiatives
- Designing evaluation plans for new and existing programs or initiatives
- Assessing the feasibility of new programs and initiatives
Strategic Communications/Marketing
- Evaluating approaches to communications, marketing, and branding
- Helping to articulate institutional missions, program goals, and other organizational issues to reach diverse audiences
- Advising on the design of communications materials and venues
- Conducting market research to assess external perceptions, marketplace position, brand identity, institutional visibility, reputation, and clarity of mission/goals
- Researching, writing and overseeing production of a wide range of communications materials
- Synthesizing academic research into reports for non-academic audiences
Mentoring and Coaching
- Coaching executive directors and senior staff members on a range of issues/topics, e.g., goal-setting, strategic planning, fundraising, communications, staff management and communication, etc.
- Serving as a mentor for young people working in the nonprofit sector.
